Tuesday, June 11, 2013

Isabel Marant for H&M


November 14 can't come quickly enough. I'm definitely going to be camping out in New Orleans or Nashville.  Fingers crossed for some amazing boots!  H&M press materials below the cut...

Image c/o H&M
H&M is proud to announce its autumn collaboration with Parisian designer Isabel Marant. With effortless style, Isabel Marant has created a widely influential and successful take on Parisian chic. She mixes urban attitude, boho elegance, and a rock ‘n’ roll spirit to deliver genuine French allure. For H&M, Isabel Marant will create a wardrobe of must-have pieces inspired by her signature style. The collection will be available and online in 250 stores worldwide on November 14th, 2013, and will feature clothing and accessories for women and teenagers, as well as Isabel Marant’s first-ever collection for men.

“I am flattered by this collaboration. H&M works with the best designers, and this invitation is an exciting honor. I aim at creating something real - something women want to wear in their everyday lives - with a certain carefree style. I think this is very Parisian: You dress up, but don’t pay too much attention to it, and you still look sexy. The collection is infused with this kind of easiness and attitude. Everything can be combined following one’s own instincts, and my take on fashion is all about personality,” says Isabel Marant.


Image c/o H&M

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